I’m a Principal Experience Designer based in Sthlm, Sweden

Understanding:
Needs for a Kitchen fan
My work
Guide:
Our Taste vision
Understand:
Surface cooking
Create:
New WM app
Create:
Sustainable Washing
Enhancing cooker hoods through user-centered research, using home visits and interviews to uncover everyday needs and turn insights into design opportunities. 2024.
GRO — a reimagined kitchen concept for sustainable, plant-forward eating, blending future-focused physical and digital experiences. Presented at EuroCucina. 2023
Through co-creation with users, we reimagined laundry to be simpler and more intuitive, while guiding people toward greener choices and consistently better results. 2021.
Designing a washing machine app to enhance user interaction through personalization, based on research, storyboarding, wireframing, and prototype testing. 2018
People want healthy, tasty meals but often lack confidence or ideas. By studying real cooking habits, we spark creativity and show how our appliances bring more variety to everyday life. 2024
Immersion:
AbleLiving
Designing a washing machine app to enhance interaction through personalization, built from user research, storyboarding, wireframing, and prototype testing. 2024

Got a question or would like to reach out? Feel free to drop me a line! I am always happy to get in touch and talk with you.

Let’s talk?